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Mailshake and 8 Must-Have Alternatives to Revolutionize Your Prospecting

Niels
Niels Co-founder
Veröffentlicht am 1. Sept. 2025Aktualisiert am 2. Sept. 2025
Blue and red envelope with a straw, suggesting a milkshake, and next to it, Mailshake written in black on a white background.

Founded in 2014, Mailshake quickly established itself as a key tool for email automation and B2B prospecting. Designed to help sales and marketing teams generate leads, it allows users to create personalized email sequences, track campaign performance, and optimize messages through A/B testing.

Mailshake stands out for its simplicity and user-friendly interface, but some users report limitations in multichannel capabilities and advanced automation. Small teams appreciate its quick onboarding, while larger organizations may find some features insufficient for complex campaigns.

Advantages of Mailshake:

  • Easy creation of personalized email sequences

  • Tracking of opens, clicks, and replies

  • A/B testing to optimize campaigns

  • CRM integration (Salesforce, Pipedrive…)

  • Multichannel prospecting

Disadvantages:

  • Limited features for large teams

  • Less suited for complex or high-volume workflows

Mailshake Pricing:

Screenshot of Mailshake pricing

Next, let’s look at Emelia, a comprehensive B2B prospecting platform suitable for teams of all sizes. It automates campaigns, optimizes deliverability, and personalizes messages using artificial intelligence.

We will also present 7 other alternatives to compare features and benefits.

1. Emelia

Emelia Logo

Emelia is not just a tool for startups or small teams; it’s a full-featured B2B prospecting platform suitable for businesses of all sizes. It combines power, flexibility, and simplicity to automate cold emailing and multichannel campaigns while providing detailed performance tracking. Built-in AI allows for personalized message creation and automated replies, while unlimited warmup ensures optimal deliverability.

Main Features of Emelia:

  • Automated email sequences with A/B testing and unlimited variables

  • Unlimited warmup to maximize deliverability

Just 2 minutes for this video that tells you everything about Warmup:

  • Magic Writer & Magic Reply: AI-powered personalized email creation and replies

  • LinkedIn Sales Navigator scraper for bulk contact extraction

We’ve prepared a video to show you how to scrape like a pro!

  • Email & Phone Finder: quickly find emails and phone numbers for more contacts

  • Multichannel sequences: email and LinkedIn

Image
  • Detailed reporting and analytics

Why Choose Emelia?

  • Easy to use: launch a cold email campaign in under 5 minutes with an intuitive interface

Here’s a complete video tour of the platform:

  • Adaptable to all team sizes, from startups to large enterprises

  • All-in-one prospecting tool

  • Flexible pricing starting at €37/month, with modular credit system from €19

Image
  • Human, responsive support:

Emelia doesn’t settle for standard support: every user, regardless of their plan, has access to personalized and explanatory video calls to quickly master the platform.

The team, consisting of Charles, Niels, Marie, and Mathieu, is proactive and available to answer your questions, guide your campaigns, and share best practices, allowing you to make the most of Emelia’s advanced features.

2. Lemlist

Logo Lemlist

Lemlist focuses on advanced email personalization and deliverability. It allows integrating images, videos, and landing pages into campaigns to stand out to prospects.

Features:

  • Visual and textual email personalization

  • Automated sequences

  • Built-in warmup

  • Detailed reporting

Advantages:

  • High deliverability rates

  • Intuitive interface

  • Responsive support

Disadvantages:

  • Advanced personalization: some users feel it could be improved

  • Support: some reports indicate slower response times for customer support

Pricing:

Screenshot of Lemlist pricing

3. Reply.io

Reply.io outil de gestion des ventes avec IA

Reply.io is a multichannel platform automating emails, calls, LinkedIn, SMS, and WhatsApp. Integrated AI generates personalized sequences and replies automatically.

Features:

  • Automated multichannel sequences

  • Real-time contact enrichment

  • Integrated meeting scheduling

  • CRM integration (Salesforce, HubSpot…)

Advantages:

  • Advanced multichannel automation

  • AI-powered sequence optimization

  • Complete reporting and centralized data

Disadvantages:

  • Bugs and reliability issues reported by some users

  • Customer support can be slow or insufficient

  • Steeper learning curve for new users

Pricing:

Screenshot of Reply.io pricing

4. Woodpecker

Woodpecker written in black with a bird's head above it, all on a white background.

Woodpecker focuses on simple and effective cold emailing for SMEs. It allows sending personalized sequences, tracking responses, and automating follow-ups.

Features:

  • Automated email sequences

  • Smart follow-ups based on prospect behavior

  • Built-in email verification

  • CRM integration (HubSpot, Pipedrive…)

Advantages:

  • Simple interface

  • Affordable pricing

  • Advanced personalization

Disadvantages:

  • Some users find the interface unintuitive

  • Limited email personalization options

  • Customer support could be more responsive

Pricing:

Screenshot of Woodpecker pricing

5. Mixmax

Purple and navy blue logo with Mixmax written in navy blue on a white background.

Mixmax is Gmail-focused, automating emails, tracking interactions, scheduling meetings, and centralizing data in a CRM.

Features:

  • Automated multichannel sequences (email, LinkedIn, calls)

  • Open, click, and reply tracking

  • Integrated meeting scheduling

  • CRM and calendar integration (Salesforce, Gmail, Google Calendar…)

Advantages:

  • Native Gmail integration

  • Modern interface

  • Advanced tracking features

Disadvantages:

  • High pricing

  • Some features restricted to higher plans

  • Less suitable for non-Gmail users

Pricing:

Image

6. Snov.io

Snov.io written in purple gradient on a white background

Snov.io combines lead generation and email automation. It allows finding contacts, sending sequences, and tracking performance. Credit-based pricing is flexible.

Features:

  • Automated email sequences

  • LinkedIn integration for multichannel campaigns

  • Contact enrichment and email verification

  • CRM integration (HubSpot, Pipedrive…)

Advantages:

  • Flexible pricing

  • Intuitive interface

  • Good contact search features

Disadvantages:

  • Limited multichannel capabilities

  • Features may not scale for large teams

Pricing:

Screenshot Snov.io pricing

7. Outreach.io

B2B prospecting tool to automate your actions and save time

Outreach is a comprehensive solution for large B2B teams, managing multichannel sequences, analyzing performance, and centralizing prospect interactions.

Features:

  • Automated multichannel sequences (email, LinkedIn, phone)

  • Real-time tracking of prospect interactions

  • Advanced campaign analytics

  • CRM integration (Salesforce, Microsoft Dynamics…)

Advantages:

  • Full multichannel automation

  • Advanced reporting

  • Robust solution for large teams

Disadvantages:

  • High cost, may be prohibitive for small teams

  • Steep learning curve

  • Customer support could be more responsive

Pricing:

(Price upon request)

8. Klenty

Purple and blue triangular logo with Kently written in black

Klenty offers integrated CRM and multichannel prospecting, managing personalized sequences across multiple channels with testing and advanced reporting.

Features:

  • Automated multichannel sequences

  • Smart follow-ups based on prospect behavior

  • CRM integration (Salesforce, HubSpot…)

  • Real-time tracking of emails and LinkedIn activities

Advantages:

  • Multichannel capabilities

  • Integrated CRM

  • Detailed reporting

Disadvantages:

  • High pricing

  • Sometimes complex interface

  • Longer learning curve

Pricing:

Image

Conclusion

Mailshake is ideal for small teams seeking simple email automation but is limited in multichannel and advanced features.

For teams of all sizes looking for a complete, multichannel, customizable, and affordable solution, Emelia clearly stands out. Its pricing is also a real advantage: plans start at €37/month with modular credits, so you only pay for what you use. Don’t hesitate to give it a try!

logo emelia

Entdecken Sie Emelia, Ihre All-in-One-Software für Kaltakquise.

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Start

37€

/Monat

Unbegrenztes E-Mail-Versand

1 LinkedIn-Konto verbinden

E-Mail-Warm-up inklusive

Unbegrenztes Scraping

Unbegrenzte Kontakte

Grow

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97€

/Monat

Unbegrenztes E-Mail-Versand

Bis zu 5 LinkedIn-Konten

Unbegrenztes Warm-up

Unbegrenzte Kontakte

1 CRM-Integration

Scale

297€

/Monat

Unbegrenztes E-Mail-Versand

Bis zu 20 LinkedIn-Konten

Unbegrenztes Warm-up

Unbegrenzte Kontakte

Multi-CRM-Verbindung

Unbegrenzte API-Aufrufe

Credits

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