In the world of B2B prospecting, choosing the right sales intelligence tool can make or break your sales strategy. Lead411, Lusha, and Emelia are names that often come up in sales circles. But the key question remains: which one deserves your budget and your trust?
Lead411 impresses with its colossal database of over 450 million contacts.
Lusha attracts users with its 60 million professional profiles and powerful LinkedIn integration.
But Emelia is shaking things up: more than just a prospecting tool, it's an ultra-modern all-in-one solution that combines real-time data, unlimited scraping, and integrated email campaigns. Fast, agile, and comprehensive, Emelia is positioning itself as the new benchmark for sales teams that want to centralize everything on a single platform and take action without friction.
The B2B prospecting landscape: Why choosing the right tool is crucial
Imagine you're a salesperson struggling to meet your targets with a database full of outdated emails and disconnected numbers. Accurate lead generation tools are vital for modern sales teams. They help identify qualified prospects, streamline sales processes, and maximize revenue. The difference between an average tool and an excellent one can transform a 50% quota performance into a 150% success.
That's where Lead411, Lusha, and Emelia come in. Each promises to solve your prospecting problems, but with distinct approaches, like three chefs cooking the same dish with completely different recipes.
Lead411
Founded in 2001 by Tom Blue in Boulder, Colorado, Lead411 is a pioneer in B2B prospecting. Since its inception, the company has been dedicated to providing business intelligence and lead generation solutions. Think of Lead411 as the industry's wise old sage: it's been around since the days of flip phones and has honed its expertise over the years. Its reputation is built on the reliability and accuracy of its data.
Database size and quality
Lead411 impresses with a massive database of over 450 million contacts within 20 million companies worldwide—more than the population of the United States! But quantity without quality is useless. Lead411 claims 96% accuracy, thanks to a double-verification process for direct numbers and re-verification of emails every 3 to 6 months, making it a solid choice for companies prioritizing reliability.
Key features
Lead411 doesn't just offer a large database; it focuses on relevant data at the right time. Its strengths include:
Growth intent data: Identify companies that are ready to buy based on signals such as fundraising or hiring.
Real-time sales triggers: Stay informed about events such as management changes or expansions.
Unlimited access to contacts: View as many contacts as you need, with no credit system.
Integrated engagement: The Reach feature allows you to create email and SMS sequences to follow up on promising leads.
Lead411 pricing
Lead411 offers simple pricing, but it can seem expensive. The basic plan starts at $99 per month for 200 monthly exports, with additional exports at 50 cents each. A 7-day free trial with 50 export credits is available to test the tool.
Pros and cons
Pros
Massive database with a claimed accuracy of 96%.
Intent data and sales triggers for optimal timing.
Seamless integration with Salesforce, ideal for large teams.
Unlimited access to contact viewing.
Cons
High price, especially for small teams.
Data sometimes outdated according to some users.
Chat support can be slow at times.
Lusha
Founded in 2016 in Tel Aviv by Assaf Eisenstein and Yoni Tserruya, Lusha is younger than Lead411. Initially designed for recruitment, it has repositioned itself as a B2B lead generation platform. With over 300,000 users, ranging from freelancers to SMEs, Lusha focuses on simplicity and accessibility. It is the trendy tool that excels in integration with LinkedIn.
Database size and quality
Lusha offers a database of 100 million professional profiles and 15 million company profiles. Although smaller than Lead411's, it is still impressive. Its accuracy is rated at 81%, which is decent but below some competitors. Lusha stands out for its ISO 27701 certification for data privacy and real-time verification.
Key features
Lusha shines with its simplicity and integration with LinkedIn. Its Chrome extension is a major asset. Its main features include:
Chrome extension: Retrieve emails and numbers directly from LinkedIn with one click.
CRM integration: Compatible with Salesforce, HubSpot, and Pipedrive for a smooth workflow.
Team management: Allocate and track credits for collaborative prospecting.
Intent data: Filters for job changes or buying signals.
Lusha pricing
Lusha uses a credit-based system. The free plan offers 5 credits per month, the Pro plan at $29 per month gives 250 credits per month 🤨, and the Premium plan at $114 per month offers 1000 credits where Emelia charges €19 per month for 1000 credits👏
Pros and cons
Pros
Intuitive Chrome extension, perfect for LinkedIn.
Simple interface, ideal for small teams.
GDPR compliant and ISO 27701 certified.
Free plan to test the tool.
Cons
Static data, sometimes outdated in dynamic sectors.
Accuracy varies depending on users.
Pricing perceived as high for the value provided.
Emelia
Emelia is redefining B2B prospecting by bringing together everything sales teams need to find, qualify, and engage prospects in one platform—without the need for multiple tools.
It's not just a tool for finding contacts, it's a complete platform that manages the entire outreach process. With Emelia, you have everything you need for B2B prospecting campaigns, from data scraping to emailing, in a simple and intuitive interface. It's the ideal tool for teams looking to streamline their workflow and maximize their efficiency.
What makes Emelia unique
Emelia stands out for its ability to combine prospecting and outreach, offering a seamless and powerful solution. Its key features include:
Unlimited scraping: Scrape unlimited data from LinkedIn Sales Navigator, bypassing the 2,500 search result limit – perfect for collecting large amounts of data.
Watch this video and start scraping!
Real-time data: With real-time LinkedIn scraping, Emelia guarantees data that is always fresh, a key advantage in dynamic industries.
Email Finder and Phone Finder: Advanced algorithms find and verify professional email addresses with remarkable accuracy .
Multi-channel: Emelia orchestrates your email campaigns and LinkedIn actions (visits, invitations, messages), with a unified inbox to centralize all responses.
Integrated cold emailing platform: Emelia manages prospecting and email sending, eliminating the need for multiple tools.
Emelia pricing: Transparent and affordable
Emelia offers clear pricing, starting at $37 per month, with no hidden fees. For this price, you get:
Connection of 3 email accounts to manage your email campaigns.
Unlimited campaigns and contacts for unlimited prospecting.
Email warming included to maximize deliverability.
500 email finder credits to enrich your databases.
Integrations with Zapier, Make, and more for seamless automation.
This all-in-one solution replaces multiple tools, simplifying management and optimizing your email campaigns. With an intuitive interface, setup in less than 3 minutes, and responsive customer support, Emelia guarantees maximum efficiency. Try it now with a free trial period with no obligation.
Emelia also has a credit system for finding emails and phone numbers, for example.
Pros and cons
Pros
Exceptional all-in-one solution combining prospecting and outreach.
Unlimited scraping and real-time data for optimal freshness.
Transparent pricing, offering excellent value for money.
Intuitive interface, ideal for teams of all sizes.
Ultimate comparison: Feature by feature
Data quality and accuracy
Emelia: Leader with data collected in real time and verified by advanced algorithms, ensuring maximum reliability for impactful email campaigns.
Lead411: Offers 96% accuracy through regular re-verification, but update frequency is less dynamic than Emelia.
Lusha: With 81% accuracy, Lusha relies on static data from periodic collections, which can affect campaign freshness and effectiveness.
Pricing
Emelia offers transparent pricing at $37 per month, with unlimited scraping and an all-in-one solution, making it an economical choice for reducing your tool stack.
Lead411, at $99 per month for 200 exports, can be expensive for small teams.
Lusha's Pro plan, at $49 per month, may appeal to smaller budgets, but its credit system is a drawback: 1,000 credits cost $114, which quickly limits your actions. With Emelia, you get the same functionality for only $19, offering a much more economical and flexible solution.
Which tool should you choose?
Choose Lead411 if:
You need a massive database with high accuracy.
Intent data and sales triggers are crucial.
You are in a large company with a substantial budget.
You are looking for robust CRM integrations.
Choose Lusha if:
You rely on LinkedIn prospecting.
You prefer a simple and intuitive interface.
You are a small or medium-sized team with a limited budget.
You appreciate a flexible credit system.
Choose Emelia if:
You want an all-in-one solution for prospecting and outreach.
Unlimited scraping and real-time data are essential.
You are looking to consolidate your tool stack.
You value excellent value for money and a user-friendly interface.
The conclusion: Make an informed decision
Lead411 impresses with its database of over 450 million contacts, mainly in the United States, and its buying signals that allow you to intervene at the right moment. Lusha appeals with its ease of use, verified B2B data, and seamless integration with the most common CRMs. But it's Emelia that's a game-changer with its all-in-one approach: verified email generation, multi-channel campaigns (email + LinkedIn), automatic follow-ups, centralized inbox... all in a single interface designed to save time and close more deals.
Frequently asked questions
Q: Which platform offers the most accurate data?
A: Emelia excels with its real-time data and advanced verification. Lead411 claims 96% accuracy with double verification, while Lusha achieves 81%.
Q: Which is the best choice for small businesses?
A: Emelia and Lusha are both excellent choices. Emelia offers unlimited scraping at a competitive price, and Lusha offers a free plan to try out.
Q: Can I integrate these tools with my CRM?
A: Yes, all three platforms offer CRM integrations. Lead411 is particularly strong with Salesforce, while Emelia and Lusha support multiple CRMs.
Q: Which tool is best for prospecting on LinkedIn?
A: Emelia shines with its unlimited scraping on LinkedIn Sales Navigator, while Lusha excels with its intuitive Chrome extension.
Q: Are these tools GDPR and privacy compliant?
A: Yes, all three are compliant with major regulations. Lusha is ISO 27701 certified.
Q: What is the difference between credit-based pricing and unlimited pricing?
A: Credit-based pricing (Lusha) charges for each contact revealed, while unlimited pricing (Emelia, Lead411) allows unrestricted access within the limits of the subscription.
Q: Which platform offers the best ROI?
A: ROI depends on your use case. Emelia maximizes value with its all-in-one solution, Lead411 offers advanced features for large teams, and Lusha is economical for LinkedIn prospecting.
Q: Can I try these tools before buying?
A: Yes, Emelia offers trial options, Lead411 offers a 7-day free trial, and Lusha provides 5 free credits per month. Try them out to find the one that works best for your team.
