MailShake VS Instantly

Mailshake is a tool for engagement and sales automation. This startup was created in 2015 by Colin Mathews, Sujan Patel, and Bob Senoff. Mailshake has great popularity thanks to an ultra-comprehensive masterclass on cold mailing.

Initially, this software was only a cold mailing tool. Today, it is a comprehensive sales automation tool that offers integrations with CRMs as well as other marketing tools such as social networks.

Its main features include automating prospecting campaigns, tracking prospect activity, managing and tracking calls, and cross-platform interactions.

Instantly is a creative company based in Wyoming (USA) that launched in 2020. Having identified the importance of connecting multiple mailboxes to broaden its reach and boost the growth of its processes, Instantly offers solutions tailored for this need. Their pricing appeals, especially by providing the ability to connect an unlimited number of mailboxes starting from their basic plan at $37.

Nevertheless, they impose restrictions concerning the number of contacts and the number of emails that can be sent each month. Thus, 1,000 leads and 5,000 emails per month represent what one can achieve with one or two mailboxes in practice. Despite these limitations, Instantly meets the needs of businesses looking for to optimize their management of electronic mailboxes by offering flexible and affordable solutions.

In conclusion, Instantly is a high-potential company that, although still young, has successfully recognized a significant need for businesses in the field of electronic mailbox management.