We Compared Salesloft and 7 Alternatives: The Ultimate Guide to B2B Prospecting

Founded in 2012 by Kyle Porter, Rob Forman, Tim Dorr, and David Cummings, Salesloft entered the sales automation market a bit later than some of its competitors, such as Outreach. However, thanks to effective marketing campaigns and an experienced team, the platform quickly established itself as a reference for B2B sales teams.

Salesloft’s goal is to simplify sales processes and boost productivity. The platform automates email sequences, schedules calls, tracks prospect interactions, and provides advanced reporting to analyze sales performance.

• Automated email and call sequences to save time

• Detailed reporting to track team performance and identify best practices

• Smooth integration with Salesforce and other CRMs to centralize data

• Call and meeting scheduling to standardize the sales process

• Steep learning curve to fully leverage certain features

• Very high cost, with subscriptions exceeding $125 per user per month

• Complexity for small teams or startups, with some oversized features

Salesloft is therefore ideal for large B2B sales teams, but its cost and complexity can be major drawbacks for startups, freelancers, or small businesses.

Emelia is a complete B2B prospecting platform designed to meet the needs of all sales teams, whether startups, SMEs, or large enterprises. It combines ease of use, power, and flexibility, allowing users to automate cold emailing and multichannel campaigns while providing precise performance tracking. With its intuitive interface and AI-powered tools, Emelia helps generate qualified leads, improve email deliverability, and optimize prospecting campaigns to maximize ROI, regardless of the scale or complexity of operations.

Let’s take a quick tour of the platform in video:

• Automated email sequences with A/B testing, unlimited variables, and smart scheduling

• Unlimited email warmup to maximize deliverability and reduce the risk of spam

Just 2 minutes in a video—because warmup is super important!

• Magic Writer & Magic Reply: automatic generation of personalized emails and replies via AI

• LinkedIn Sales Navigator Scraper: mass extraction of LinkedIn contacts

We’ve prepared this video to help you scrape like a pro!

• Email & Phone Finder: find and verify professional email addresses and phone numbers

• Multichannel sequences: combine emails, LinkedIn, and calls to maximize conversions

• Detailed reporting and analytics to track campaign effectiveness and optimize results

Adapted to all teams
From startups to large enterprises, Emelia allows you to efficiently manage both simple and complex campaigns.

Optimized deliverability and personalization
Unlimited email warmup and AI integration to create engaging messages tailored to each prospect.

Efficient contact extraction and enrichment
Save time by automatically collecting contacts from LinkedIn Sales Navigator with the Scraper, and with the Email & Phone Finder, you quickly obtain verified emails and phone numbers to fuel your prospecting campaigns.

Flexible and affordable pricing
Plans starting at €37/month with a modular credit system, so you only pay for what you use, maximizing ROI.

And a customer service that makes all the difference
Marie, Niels, Charles, and Mathieu answer in less than 5 minutes and solve issues within the hour.

The Emelia team also offers video sessions to all users, with no premium restrictions. Whether you’re on a basic or advanced plan, you get personalized support to configure your campaigns, discover features, and optimize your results.

There’s truly no comparison between live human support and automated chatbot replies or impersonal FAQs—nothing beats the expertise and responsiveness of a dedicated team.

Reply.io is a multichannel platform designed to automate B2B prospecting across multiple channels: email, LinkedIn, calls, SMS, and WhatsApp. It integrates AI to generate personalized sequences and automate replies, while also enriching contacts in real time. Reply.io targets both SMEs and large enterprises looking to centralize and optimize prospecting processes, with precise reporting on prospect engagement and campaign effectiveness.

Features:

• Automated multichannel sequences (emails, LinkedIn, calls, SMS, WhatsApp)

• Real-time contact enrichment

• AI-generated sequences and replies

• Built-in meeting scheduling

• CRM integrations (Salesforce, HubSpot, etc.)

• Detailed reporting and analytics

Advantages:

• Advanced multichannel automation

• AI integration to improve sequence efficiency

• Centralized data via CRM

• Clear and comprehensive reporting

Disadvantages:

• Relatively high pricing

• Learning curve for some advanced features

• Certain features require premium plans

Woodpecker is an email prospecting tool specifically designed for SMEs. It allows users to create and send personalized sequences, track replies, and automate follow-ups. Its simple, intuitive interface makes prospecting accessible even to teams without technical expertise. Woodpecker focuses on cold emailing and campaign management, with easy CRM integration to centralize data and improve prospect tracking.

Features:

• Creation and sending of personalized email sequences

• Reply and open tracking

• Automated follow-ups

• CRM integrations (Pipedrive, Zapier, etc.)

• Campaign performance reporting

Advantages:

• Simple, intuitive interface

• Affordable pricing

• Advanced email personalization

• Responsive customer support with optimization guides

Disadvantages:

• No multichannel support (LinkedIn, SMS, calls…)

• Limited features for large teams or complex workflows

Mailshake is an email automation solution aimed at sales and marketing teams. It allows you to create personalized cold email campaigns, track prospect engagement, and optimize emails via A/B testing. Mailshake integrates with CRMs to centralize contacts and monitor results. Adapted for SMEs and marketing teams, it offers a simple and efficient approach to automating email prospecting.

Features:

• Personalized email sequences

• Tracking opens, clicks, and replies

• A/B testing to optimize campaigns

• CRM integrations (Salesforce, Pipedrive, etc.)

• Campaign performance reporting

Advantages:

• User-friendly interface

• Competitive pricing

• Analytics tools to improve campaigns

Disadvantages:

• No multichannel support

• Less suited for large sales teams

• Limited compared to full-suite solutions

Mixmax is a sales engagement platform centered around Gmail, ideal for teams wanting to automate emails while keeping precise interaction tracking. It also enables meeting scheduling and CRM data integration, offering a complete view of sales activity. Mixmax is particularly useful for B2B teams relying heavily on Gmail and looking to standardize prospecting processes.

Features:

• Email automation and tracking (opens, clicks, replies)

• Integrated meeting scheduling

• CRM integration (Salesforce, etc.)

• Campaign reporting and analytics

Advantages:

• Modern, intuitive interface

• Native Gmail integration

• Advanced scheduling and tracking tools

Disadvantages:

• Expensive advanced plans

• Some features restricted to premium tiers

• Less suited for non-Gmail users

Snov.io is a flexible solution for lead generation and email automation. It enables users to find qualified contacts, send automated sequences, and track campaign performance. Its credit-based pricing model allows startups and SMEs to only pay for what they use. The tool integrates with CRMs to centralize data and personalize campaigns.

Features:

• Contact search via email and LinkedIn

• Automated email sequences

• Campaign performance tracking

• CRM integrations (Pipedrive, Zapier, etc.)

• Detailed reporting

Advantages:

• Flexible, pay-as-you-go pricing

• Intuitive interface

• Strong contact search and verification features

Disadvantages:

• No multichannel support

• Limited for large teams or complex workflows

Outreach is a comprehensive prospecting and sales automation platform designed for large B2B sales teams. It manages multichannel sequences, analyzes performance, and centralizes all prospect interactions. Outreach is known for advanced reporting and workflow optimization, but its cost and complexity make it more suitable for organizations with well-structured sales teams.

Features:

• Automated sequences for emails, calls, and LinkedIn

• Detailed reporting and analytics

• Full CRM integration

• Call and meeting scheduling

Advantages:

• Robust solution for large teams

• Complete multichannel support

• Advanced reporting and analytics

Disadvantages:

• High pricing

• Complex for smaller teams

• Steep learning curve

Klenty is a multichannel prospecting solution with built-in CRM, designed for sales teams that want to automate campaigns while centralizing data. It enables personalized multichannel sequences with advanced options for testing, scheduling, and analyzing campaigns. The platform is suitable for teams looking for a complete yet easy-to-configure solution.

Features:

• Emails, calls, LinkedIn, WhatsApp, and SMS

• Personalized sequences and A/B testing

• Built-in CRM for centralized data

• Campaign performance reporting and KPIs

Advantages:

• Full multichannel support

• Integrated CRM

• Detailed reporting to monitor performance

Disadvantages:

• High pricing

• Sometimes complex interface for beginners

• Longer learning curve for new teams

While Salesloft is a powerful solution for large sales teams, it remains costly and complex to master, just like some of its alternatives such as Outreach or Klenty. For startups, freelancers, and small sales teams looking for a solution that is simple, efficient, and quick to implement, Emelia clearly stands out.

Emelia combines an intuitive interface, advanced cold emailing and multichannel features, AI to personalize messages, and precise performance tracking. It also makes it easy to extract and enrich contacts via LinkedIn, ensures optimal deliverability with unlimited email warmup, and automates campaigns to maximize conversions.

Finally, pricing is a decisive advantage: with plans starting at only €37/month and a modular credit system, Emelia offers the best balance of performance, personalization, and affordability.