Emelia tutorialsTips and training

How many people to reach by day in cold-mailing

The number of mails you will send per day can play on your deliverability and also on being blocked by your mail host.

Even if the limits you can see in your host's documentation can be high (example: Google Workspace says 2000 mails per day), it is often too much.

Overall, for a single email address we recommend not to exceed 200 emails per day, especially if you use your official mailbox and/or your main domain name. Going higher than 250 will be at your own risk.

If you really want to scale your process properly and send more emails then you will need to create several email addresses, take different but close domains and you can use our multi-sender feature to make a campaign that will send from several email addresses.

In Emelia, you have two different settings in the general settings of your campaign:

  • Maximum number of new people to reach per day

  • Daily sending limit

Let's take an example to make the difference between these two settings clearer:

If you have a listing of 1000 contacts and your sequence consists of 3 emails, each separated by 3 days, if you put 50 in "Maximum new contacts to reach by day" then when you launch your sequence we will send the first day 50 emails to the first 50 contacts, but 3 days later you will send 100 emails, since 50 new step 1 and at the same time 50 step 2 to the people to whom you sent step 1 a few days earlier. In the end, with step 3, there will be times when you will send 150 emails per day.

So the goal is not to start too high so that when all the emails accumulate you don't exceed a certain limit.

If you have 10 steps but only 100 contacts then they won't overlap, that's fine, or one step but 10,000 contacts. But if you have 10 steps and 10,000 contacts then you really need to start at 10 contact per days.

So even if you have the "Daily sending limit" setting which allows you to set a maximum limit for safety, it is better to think beforehand and start with a figure that is consistent with your campaign so that you don't have this limit which blocks the programming and which will therefore delay messages and shift the sequence.

I hope this article has been useful to you :)

Ready to try Emelia?

You might also like

Blog
4/11/2024

5 PhantomBuster Alternatives

Discover 5 PhantomBuster Alternatives to improve your e-mail prospecting productivity. Find better tools to optimize your lead generation strategy.

Read more
Blog
5/4/2024

5 Prospeo Alternatives

Discover the 5 Best Prospeo Alternatives for data scraping. Compare features, prices and efficiency to choose the ideal tool for your prospecting needs.

Read more
Tips and training
5/8/2024

Top 7 Best Lix Alternatives

LinkedIn Sales Navigator Scraping Tool Comparison: discover the pros and cons and choose the tool that best suits your cold emailing needs.

Read more
Tips and training
6/9/2023

Cold Emailing: The Complete Guide to getting started

In this guide, we tell you absolutely everything about creating and sending your first cold mailing campaign from A to Z.

Read more
Blog
2/17/2024

5 Lemwarm Alternatives to consider in 2024

What is Lemwarm ? What are you best options to warm up our email account? Here are the anwsers

Read more
Tips and training
5/7/2024

MailChimp for Cold Emails: Good idea or not?

You want to do cold emailing and don't know if using Mailchimp is appropriate? Read this article to find out.

Read more
Tips and training
8/1/2023

Cold Email Domain Variations

In this ultimate guide, we'll explore everything you need to know about cold email domain variations and how they can significantly improve your email deliverability and sender reputation.

Read more
Blog
4/22/2024

5 Best Dropcontact Alternatives

Discover the best Dropcontact alternatives in our comparison article. Explore five similar options to find the one that best matches your needs for lead generation and professional e-mail enrichment.

Read more
Tips and training
5/4/2023

How to get more customers through cold email?

Read this guide to learn how you can increase your SaaS and get more customers through cold email?

Read more
Tips and training
3/3/2022

Using the "unsubscribe" link

To use the unsubscribe link correctly in cold mailing, it is vital to understand the regulatory context in which it operates.

Read more
Made with ❤ for Growth Marketers by Growth Marketers