Expandi Pricing 2026: Cost Per LinkedIn Account and Real Budget

Expandi publishes one public price: $99 per month. The number is accurate, and it tells you almost nothing about what you will actually pay.

That is because the $99 does not buy access to the platform. It buys one connected LinkedIn account. A second profile doing outreach means a second subscription. That unit, not the headline figure, is what drives your budget.

Every amount in this article is a monthly, no-commitment price, checked in August 2026. Annual commitment rates are listed separately where they exist.

Expandi does not split its product into tiers. There is no stripped-down entry plan and no upper tier that unlocks features: one Business offer with every feature included, plus an Agency offer negotiated once you pass a certain number of accounts.

The annual commitment is paid upfront and works out to roughly $950 per account per year, the equivalent of two free months.

The trial runs 7 days with full access to every feature, and nothing is charged before the end of that period.

This is the point the pricing page does not lead with, and it is the only one that matters. Expandi does not bill by user seat or by team subscription: it bills each LinkedIn account connected to the platform.

The math follows automatically. A consultant prospecting from their own profile pays $99 per month. Three reps each prospecting from theirs pay three times that, for exactly the same tool and the same features.

At ten accounts, Expandi moves you to the Agency offer and advertises a discount that grows with volume. No rate card is published: you have to go through the sales chat to get a quote, which makes it hard to compare anything before you have started the conversation.

The single plan has one merit: there are no trade-offs to weigh between two tiers. Everything is there from the first account.

• A dedicated IP address tied to the account's country, so activity does not originate from a shared server

• Automatic profile warm-up, which ramps action volume up over the first few weeks

• Separate limits per action type: invites, messages, profile visits, follows

• Eleven campaign types and a sequence builder with nineteen actions and eleven branching conditions

• Email inside the same sequence as LinkedIn, by connecting your own sending mailbox

• A built-in inbox and reporting per campaign and per step

• Webhooks, Zapier and CRM integrations

• A blacklist and duplicate protection at both contact and company level

This is where the budget shifts. Three capabilities that many competing tools bundle in are missing from the advertised price.

• No contact database: Expandi provides no data, you bring your own lists

• No email finder, no enrichment credits, no phone number lookup

• Image and GIF personalization, which runs through Hyperise and is billed by Hyperise

• Video personalization, which runs through Sendspark and is billed by Sendspark

• Sales Navigator, required as soon as you want to use its searches and filters

• Warm-up for your email mailboxes and deliverability tooling, which sit outside the product

The features Expandi promotes most — personalized images and videos — are not Expandi features. They are integrations with third-party tools that charge their own subscription, on top of yours.

These amounts are not hidden fees in the strict sense: Expandi presents them as integrations. But a budget built on the advertised $99 is the wrong budget the moment you use what the homepage promotes.

Assumptions: a single LinkedIn account, monthly billing with no commitment unless stated otherwise, and add-ons taken on their entry plan.

The price triples between the first row of this table and the last without adding a single extra LinkedIn account. That is the real range to keep in mind before comparing Expandi to anything else.

The trial runs 7 days and gives access to every feature, with no charge before the end of the period. The monthly subscription can be canceled at any time.

The annual commitment, on the other hand, is paid in full upfront. Published reports point to a no-refund policy once the period has started: check that explicitly in the terms before you sign, especially if your number of accounts may change during the year.

Expandi is rated well without being loved. The platform scores 4.2 out of 5 on G2 across roughly 158 reviews, and 4.4 out of 5 on Capterra across 31 reviews.

The strengths that come up most are fast setup, LinkedIn account safety, responsive support and the visual campaign builder. Criticism centers on an interface seen as unintuitive, bug reports about campaigns or settings lost after saving, incomplete CRM integrations, and administrative friction around seat management and account deletion.

• No data: no contact database, no email finder, no credits. Expandi executes; it does not find

• The bill follows the number of connected LinkedIn accounts, not your actual usage of the tool

• The team inbox lets you read replies received on colleagues' accounts, but not reply on their behalf

• Prospects who answer by email are not automatically removed from the sequence; you have to catch that manually

• A real learning curve on conditional sequences, the most cited complaint after price

• LinkedIn account restrictions reported by users despite the safeguards: no automation eliminates that risk

• The most promoted personalization features are third-party subscriptions, not included features

Expandi holds up well for a solo operator who makes LinkedIn their main channel, with serious conditional sequences and a real need for account safety. For that user, $99 per month for a dedicated IP, automatic warm-up and a complete builder is a defensible market price.

It becomes debatable in two cases. As soon as several reps each prospect from their own profile, the billing unit turns a $99 tool into a four-figure budget line. And if you do not already have your lists, the total lack of built-in data forces you to fund a contact provider alongside it.

Prices checked in August 2026, monthly with no commitment. The billing unit is stated every time, because that is what drives the budget, not the entry price.

Waalaxy is the best-known French alternative for LinkedIn automation. Billing is per user, with a monthly invitation cap that rises with the plan, and an entry point far below Expandi's.

• Pro: $19 per user per month, 300 invites per month, unlimited campaigns

• Advanced: $49 per user per month, 800 invites, API access and integrations

• Business: $69 per user per month, 800 invites, cold email, multichannel campaigns and 500 email finder credits

• The annual commitment takes up to 50% off, and the LinkedIn inbox remains a paid option

HeyReach is the most direct competitor in the agency and multi-account segment. It bills per LinkedIn sender, then switches to packages once you manage a fleet of accounts.

• Growth: $79 per sender per month, $63 with an annual commitment

• Agency: $999 per month for 25 senders, $799 per month annually, white label included

• Unlimited: $2,999 per month for unlimited senders, $2,399 per month annually

• The agency plans include white label and the use of your own proxies

Dripify is a LinkedIn automation tool that is simpler to pick up, billed per user, with daily action quotas that rise from one plan to the next.

• Basic: $59 per user per month, $39 annually, one campaign only and reduced quotas

• Pro: $79 per user per month, $59 annually, unlimited campaigns and full quotas

• Advanced: $99 per user per month, $79 annually, multi-team management and A/B testing

• 100 email finder credits included per month, top-ups run from $29 to $99

La Growth Machine is the French alternative for LinkedIn and email multichannel. Billing is per identity — a complete outreach setup with its own LinkedIn account and sending addresses, which is not the same thing as a user seat.

• Basic: $70 per identity per month, up to 3 identities, 1 sending address per identity, 250 enriched leads

• Pro: $135 per identity per month, unlimited identities, 5 addresses per identity, 400 enriched leads

• Ultimate: $195 per identity per month, 10 addresses per identity, 1,000 enriched leads and custom sequences

• Agency: quote only, from six identities

Lemlist is more cold email than LinkedIn, but it covers both channels and ships with a lead database. Watch the switch: the email plan is a flat subscription; the multichannel plan reverts to per-user billing.

• Email: $69 per month, $55 annually, unlimited users, 50,000 emails per month

• Multichannel: $109 per user per month, $87 annually, with LinkedIn, SMS, WhatsApp and calls

• Enterprise: quote only, from five senders per user

• Enrichment and intent signals are paid in credits, on top of the subscription

PhantomBuster is not a sequencer but an a la carte automation toolbox, billed in execution hours. The logic is useful for extracting and enriching, much less so for running an outreach cadence.

• Starter: $69 per month, 20 execution hours and 10,000 AI credits

• Pro: $159 per month, 80 execution hours and 30,000 AI credits

• Team: $439 per month, 300 execution hours and 90,000 AI credits

• The annual commitment takes 20% off across the range

Every amount below is a monthly price with no commitment.

Two models coexist, and the gap between them widens over time. On one side, tools that bill per head, per account or per identity: their invoice follows the number of profiles doing outreach. On the other, tools that bill a subscription whose capacity is written into the plan. Expandi belongs to the first camp, and it is the only one whose unit is the LinkedIn account itself.

The overlap is real but partial. Both tools automate LinkedIn, run conditional sequences and handle replies in a unified inbox. Beyond that, the two products answer different questions.

Three differences shape the decision.

The billing unit. Expandi bills every connected LinkedIn account. Emelia bills a subscription whose capacity, in sending mailboxes and LinkedIn accounts, is written into the plan.

Data. Expandi provides none: no database, no email finder, no credits. Emelia includes email and phone number lookup, charged only when a result is found, plus Sales Navigator scraping.

Cold email. On Expandi, email is a follow-up channel plugged into your own mailbox. On Emelia, it is a full product, with warm-up included on every sending mailbox.

Conversely, it should be clear what Emelia does not do. No white label and no multi-client management for agencies, no image or video personalization, no calls and no SMS. Emelia also has no team mode today: one subscription is one user account, and the model works when one person runs outreach.

Emelia publishes its price list: three tiers at $37, $97 and $297 per month, with no commitment and two months free on annual billing.

• The Start plan opens 3 sending mailboxes and 1 LinkedIn account

• The Grow plan opens 50 mailboxes and 5 LinkedIn accounts

• The Scale plan opens unlimited mailboxes and 20 LinkedIn accounts

Contacts, emails, LinkedIn actions and scraping are unlimited across the range, and warm-up is included from the first tier. Email finder and phone lookup credits top up on demand, from $19 per 1,000 credits, and are only deducted when a result is actually found.

• Count the LinkedIn accounts that are actually active, not your sales headcount. Every connected profile is a full subscription, even if it sends ten messages a month

• Only take the annual commitment if your number of accounts is stable: it drops the per-account price from $99 to $79, but it is paid upfront and is not refunded

• Measure the real impact of image personalization before funding it: it adds about $69 per month with a third-party vendor

• Negotiate from ten accounts. That is the stated Agency threshold, and the advertised discount grows with volume

• Check whether Sales Navigator is really necessary: Expandi works without it; only its advanced searches require the LinkedIn subscription

• If you need both email and LinkedIn, compare against a subscription-billed tool: the gap opens from the second profile onward

Yes, if LinkedIn is your main channel and you prospect from one or two profiles. At $99 per account you get a dedicated IP, automatic warm-up, limits calibrated per action type and one of the most complete sequence builders on the market, with no features locked behind a higher plan. For an agency managing client accounts, the Agency white label and the volume discount make the model coherent.

No, if several reps each prospect from their own profile, or if you do not already have your lists. In the first case, the billing unit blows up the budget line. In the second, you will have to fund data elsewhere, and the Expandi price is then only part of the bill.

The right move before signing is simple: count your LinkedIn accounts, then add what you will pay elsewhere for data and personalization. That total, not the advertised $99, is the real price of Expandi.