lemlist in 30 seconds
- What it is
- An all-in-one prospecting platform: lead database, email, LinkedIn, calls and WhatsApp sequences. Made in Paris since 2018.
- Price
- From €69/month for email only, or €109 per user/month with LinkedIn.
- Best for
- Sales teams that want every channel and a built-in lead database in one tool, and have the budget for it.
- Think twice if
- You mainly prospect by email and LinkedIn, or your team is growing: the price is per user as soon as LinkedIn is involved.
- Our verdict
- A mature, well-designed tool. You pay a premium for channels and data that many teams never use.
What is lemlist?
lemlist is a sales prospecting platform that finds leads and contacts them automatically by email, LinkedIn, phone, SMS and WhatsApp. You build a sequence of steps once (an email, a LinkedIn invitation, a follow-up…), add your prospects, and lemlist sends each step at the right time, personalised for each person.
It was launched in 2018 by Guillaume Moubeche, François Lecroart and Vianney Lecroart, and belongs to lempire, a company based in Paris that also makes lemwarm, lemcal and Taplio. lemlist says more than 20,000+ sales teams use it.
Over the years it has grown from a cold email tool known for personalised images into a full "outbound platform" with its own B2B database, AI agents and a phone dialer.
- Launched
- 2018, Paris (France)
- Company
- lempire SAS, Paris
- Users
- 20,000+ sales teams (lemlist's figure)
- Lead database
- 650M+ contacts
- Starting price
- €69/month (email only)
- Free trial
- 14 days, no credit card
- Rating
- 4.6/5 on G2, 4.6/5 on Capterra
lemlist features: the 5 building blocks
lemlist groups its features into five areas. The key question is which plan unlocks each one.
Lead database and finders
A database of 650M+ B2B contacts, plus an email finder, a phone finder and a verifier. Each result is paid in credits: 5 credits for a verified email, 20 for a phone number.
All plans · paid in creditsMultichannel sequences and LinkedIn automation
Email, LinkedIn (visits, invitations, messages, voice notes), calls, SMS and WhatsApp in one sequence, with conditions such as "if no reply, send a LinkedIn message".
LinkedIn, calls and SMS: Multichannel plan onlyDeliverability and lemwarm
lemwarm warms up your mailboxes automatically, and a deliverability hub checks your DNS settings, rotates senders and alerts you when something goes wrong.
All plansAI, lemAgent and MCP
lemAgent writes and builds campaigns for you, AI variables personalise each message (1 credit each), and the MCP server lets you drive lemlist from Claude or ChatGPT.
All plans · daily AI limitIntegrations and API
Two-way sync with HubSpot and Salesforce, Pipedrive, Google Sheets, Slack, Zapier, Make, n8n and Clay, plus a REST API with webhooks.
All plansHow much does lemlist cost in 2026?
lemlist changed its pricing in May 2026. The old per-user "Email Pro" plan is gone: there are now three plans, and LinkedIn is only available on the per-user Multichannel plan.
€69/month
per team · unlimited users
- 50,000 emails per month
- Email only, no LinkedIn
- 0 credits included
- Warm-up, CRM integrations, API
Multichannel
€109/month
per user
- Email + LinkedIn + calls + SMS
- 5 email senders per user
- 400 credits per user per month
- 400 call minutes per user
Enterprise
Custom
annual only · 5 users minimum
- Everything in Multichannel
- SSO, custom roles, activity logs
- Dedicated account manager
Prices excluding VAT, billed monthly. Paying quarterly saves about 10%, yearly about 20% (€55 and €87 per month). Higher email volumes cost more: €89 for 100,000 emails, up to €659 for 1,000,000.
Total€327/month
- 3 LinkedIn accounts
- 50 mailboxes
- Warm-up and finder included
Total€97/month
The costs you don't see at first
The Email plan includes no credits. A verified email costs 5 credits, and the smallest pack is 2,000 credits for €20/month.
Beyond the 5 senders included per Multichannel user.
Multichannel plan only.
For calls and SMS, unless you bring your own.
The quarterly and yearly discounts do not apply to add-ons.
Want the full picture, with real examples for 1, 3 and 10 LinkedIn accounts? Read lemlist pricing explained.
What users say about lemlist
lemlist is well rated overall. The criticism is consistent, though: price, credits and add-ons.
What users like
- Easy to get started
- Advanced personalisation (images, landing pages)
- Clear multichannel sequence builder
- Responsive, friendly support
What users complain about
- The bill grows quickly with each new user
- Credits run out fast
- Paid add-ons discovered after signing up
- Bugs and interface changes
- Support less available outside office hours
lemlist vs Emelia
Both tools do email and LinkedIn prospecting. The difference is mostly in how you pay.
Price per month
Cheapest plan
1 LinkedIn account, 3 mailboxes
3 LinkedIn accounts, 15 mailboxes
10 LinkedIn accounts, 50 mailboxes
Email only, 50 mailboxes
What's included
Email volume
Email mailboxes
Credits included
Cost of a found email
Channels and data
Email and LinkedIn
Calls
SMS and WhatsApp
Lead sourcing
Free trial
Monthly billing, excluding VAT. lemlist prices checked on lemlist.com/pricing on September 29, 2026.
lemlist or Emelia: which one should you choose?
Choose lemlist if…
- You want calls, SMS and WhatsApp in the same sequences as your emails.
- You need a large built-in database (650M+ contacts) rather than your own lead sources.
- Your budget allows a per-user price once LinkedIn is involved.
Choose Emelia if…
- Your prospecting is mainly email + LinkedIn.
- You want a fixed monthly price that does not multiply with each new user.
- You want mailboxes included in the plan rather than paid per LinkedIn seat.
lemlist integrations, API and MCP
lemlist connects natively to the main CRMs: HubSpot and Salesforce (two-way sync), Pipedrive, plus Google Sheets, Slack notifications, Zapier, Make, n8n and Clay. Its integrations page lists 58 native integrations; the "500+" figure on its homepage includes Zapier-type connectors.
For developers, the REST API comes with webhooks and a limit of 20 requests every 2 seconds. lemlist also offers an MCP server (to use lemlist from Claude, ChatGPT or Cursor) and a command-line tool, on every plan.
Free trial, cancellation and discounts
- 14-day free trial, no credit card, with the Multichannel features except calls.
- 200 credits to test, but a limit of 50 emails per day, and no lemwarm or WhatsApp.
- After the trial, the account switches to a free mode where you can prepare campaigns but not send them.
- Cancellation is self-service from the billing settings; you keep access until the end of the paid period.
- No refunds, not even pro rata, and purchased credits, domains and mailboxes are non-refundable.
- Promo codes: lemlist does not publish discount codes. The only official discount is yearly billing (about 20% off).
The best lemlist alternatives
The right alternative depends on why you are leaving lemlist.
- 1
Emelia
Best for: Email + LinkedIn on a budgetUnlimited sending, warm-up, LinkedIn, finder and verifier in one tool, with a fixed price that doesn't depend on the number of users.
from €37/monthEmelia - 2
Instantly
Best for: Very high email volumesBuilt for sending a lot of cold emails from many mailboxes.
- 3
La Growth Machine
Best for: Multichannel, made in FranceEmail + LinkedIn + X sequences, with a strong focus on LinkedIn.
- 4
Waalaxy
Best for: Getting started on LinkedInSimple LinkedIn automation, with email as a second channel.
- 5
Reply.io
Best for: Calls and SMS in sequencesA close equivalent to lemlist, with a large contact database.
Frequently asked questions about lemlist
No. lemlist offers a 14-day free trial without a credit card, limited to 50 emails per day. After that, you need a paid plan to send campaigns: from €69/month for email only.
€69/month for the Email plan (per team, 50,000 emails, no LinkedIn) and €109 per user/month for the Multichannel plan with LinkedIn, billed monthly. Yearly billing brings them down to €55 and €87.
Only on the Multichannel plan (per user) and Enterprise. The Email plan does not include LinkedIn.
Yes. lemlist is made by lempire, a company based in Paris, and was launched in 2018. The tool is available in English, French, German and Spanish.
lemlist does not publish official promo codes. The only discount shown on its pricing page is yearly billing, about 20% cheaper than monthly.
lemwarm is the email warm-up tool made by the same company. It is included with every lemlist plan and also sold on its own.
Yes, on every plan: a REST API with webhooks (20 requests every 2 seconds), an MCP server to use lemlist from an AI assistant, and a command-line tool.
lemlist is a web app: you log in at app.lemlist.com, and a Chrome extension adds lemlist to LinkedIn and Gmail. There is no free plan: once the trial ends, the account switches to a "Freemium" mode that can no longer send campaigns.
Generally not. lemlist's terms state that unused fees are not refunded, even pro rata. You can cancel at any time and keep access until the end of the paid period.
It depends on your needs. For email + LinkedIn at a fixed price, Emelia starts at €37/month with unlimited sending. For very high email volumes, look at Instantly; for LinkedIn first, Waalaxy.
Emelia is a lemlist competitor. We have tried to stay fair: every figure about lemlist comes from its own website or public review sites.
